Home   Landscape Contractor   Free Lanscape Contractor Business Plan   5.4 Strategic Alliances

5.4 Strategic Alliances

Frank and Peter of Green Lawn Landscaping know only too well that while they can provide excellent services to their core clientele, they will need to be able to diversify their revenue base and try and scale into larger landscape contracting jobs. Given that they are a small firm, their ability to bid and execute on large jobs involving office complexes will be limited. In order to make a roadway into this market segment, they will be forming strategic partnerships with other landscape contracting firms.

Their strategic arrangements with other firms can take the following forms.

  1. Scenario 1: Where Green Lawn Landscaping partners with another similar small firm to aim for a contract that together the 2 firms should be able to handle but individually neither of them would be able to manage.
  2. Scenario 2: Where Green Lawn Landscaping partners with a larger firm and works as a sub-contractor and is able to execute on part of the job in accordance with the agreed upon terms and conditions laid down by the larger firm.

Strategic alliances will also be kept in mind when we are looking to market their services in conjunction with other vendors that serve the same clients:

  1. For Example Green Lawn Landscaping will be looking to partner with mortgage brokers to offer homeowners a free review and their lawn.
  2. Green Lawn Landscaping will also be looking to partner with local retail nurseries to offer a discounted rate to homeowners who shop there.
  3. Partnering with electrical contractors to offer prospective customers free reviews of the lawns is yet another way that Strategic alliances could work for us.

Quick Links:

  1. Go to the Corresponding Questionnaire section for this industry.

Small Business Owner Resource Center


Articles on the Small Business Financing Sources, the Small Business Loan Basics, small business loans Checklist and SBA Loans are incredible sources of knowledge for the small business owner.



Credit Report and Credit Score Analysis, how to Read a Personal Credit Report and all about Business Credit cover the intricacies of credit and are required reading for everybody.



The Foundation Grant Directory is a free listing of sources for grants by state. Why not look if there is some free money out there for your business. Hey - you never know!



The Business Loan Application covers every item you will need in your loan package and tells you how to get approved for business loans.



Fire your loan broker and use our Free Business Loans Bank / Lender Directory to find every bank in the country lending to small businesses.



If you are looking to start a business - look no further.  Check out the Free Incorporation Guide discussion and the State Incorporation Resource Directory.

Rate this page
Your feedback is important to us | Please rate this page
1 2 3 4 5